50 Hero Logos to Supercharge Your Brand

Reading Time: 8 minutes

Whether you have a gym, a sports club, a gaming team, or a kids’ apparel brand, a hero logo is the perfect fit for you. 

Why? It’s because these businesses want to embody strength, bravery, and courage, which is what being a hero is all about. Also, it simply looks cool! Who doesn’t want that for their business?

If you need inspiration for your hero logo, we’ve got you covered. Scroll below to see our compilation of the latest logo design concepts which might spark some ideas for you and get your creative juices flowing. 

Hero Logo Design Examples

Let’s now take a look at the top hero logo design trends. We’ve divided them into three categories for easy browsing.

  • Character Logo
  • Animal Logo
  • Weapon Logo

Character Logo

These are your logos that feature a hero illustration or character as the main visual element. These illustrations can be in any different style – abstract, minimalist, stylized, or even cartoon-style or anime-style. 

Mascot logos like these are great if you want to have a character to serve as the face of your brand. Instead of being a faceless business, you have a “person” that your audience can relate to and remember you by. Just look at the logos of Wendy’s, KFC, or Mr. Clean. 

Of course, since you are making a hero logo, you should draw inspiration from popular hero characters. Maybe you can design the next Superman or Wonder Woman! 

Superhero Hero Cape by Design.com

Comic Hero Costume by BrandCrowd

Cape Mask Hero by Design.com

Mask Hero Gaming by BrandCrowd

Strong Heroic Character by Design.com

Hero Mask Cape by BrandCrowd

Woman Hero Mask by Design.com

Comic Hero Mask by BrandCrowd

Mask Hero Woman by Design.com

Hero Mask Cosplay by BrandCrowd

Flying Hero Costume by Design.com

Ninja Game Character by BrandCrowd

Female Hero Cosplay by Design.com

Hero Cosplay Man by BrandCrowd

Comic Hero Cosplay by Design.com

Animal Logo

Heroes are not limited to just people. You can also draw a fierce tiger, a powerful eagle, or a speedy gazelle to serve as your hero mascot. 

Cool and fierce animal logos are perfect for gaming teams or sports clubs. Alternatively, you can go for a cute cat or a friendly dog if you have a kids brand. 

Get inspired by our samples of animal logos below:

Animal Safari Tiger by BrandCrowd

Pet Animals Veterinary by Design.com

Veterinarian Pet Animal by BrandCrowd

Kiwi Bird Animal by Design.com

Sloth Wildlife Animal by BrandCrowd

Elephant Zoo Animal by Design.com

Cat Pet Animals by BrandCrowd

Cat Pet Animal Heart by Design.com

Deer Animal Wildlife by BrandCrowd

Bat Animal Origami by Design.com

Orca Whale Animal by BrandCrowd

Bull Head Animal by Design.com

Penguin & Rabbit Animals by BrandCrowd

Rabbit Animal Veterinary by Design.com

Wild Animal Bear by BrandCrowd

Weapon Logo

Want a more abstract way to convey a hero? You can go for a weapon or a symbol instead. Think shields, swords, hammer, stars, wings, lightning bolts, helmets, and the like. 

Use a symbol that is relevant to your business. For example, a shield logo is great for cybersecurity apps. Meanwhile, a lightning bolt is more suitable for courier services or running shoe brands. 

Check out our logo ideas below: 

Red Keyhole Shield by Design.com

Lightning Charge Electric by BrandCrowd

Shield Fingerprint Biometrics by Design.com

Diamond Thunder by BrandCrowd

Sports Shield Basketball by Design.com

Lightning Bolt Charge by BrandCrowd

Luxury Wing Shield by Design.com

Lightning Electrical Charge by BrandCrowd

Shield Security Defense by Design.com

Lightning Bolt Hexagon by BrandCrowd

Golf Sports Shield by Design.com

Lightning Bolt Hand by BrandCrowd

Shield Tech Security by Design.com

Fist Lightning Bolt by BrandCrowd

Sports Baseball Shield by Design.com

Energy Lightning Bolt by BrandCrowd

American Shield Security by Design.com

Electric Lightning Bolt by BrandCrowd

Lightning Bolt Charge II by BrandCrowd

Tips For Creating Hero Logos

Now that you have visual examples of what these logos look like, let’s discuss what makes a great hero logo. Knowing the basics can help you design or customize more effective superhero logos

Know your brand

Your hero character is representing your brand, so you need to make sure they can embody your brand’s personality and identity. 

Do you want to look strong and powerful? Intelligent and mysterious? Friendly and helpful? Cute and charming? And so on. 

Your brand’s target audience can also dictate the right character to use. For instance, kids gravitate towards younger heroes or more cute designs, while a woman-focused brand will benefit from having a female hero rather than a male one. 

Use colors wisely

In comic books or movies, color is used to instantly convey the ability of the hero. Red is fire, blue is water, green is earth, yellow is lightning, and so on.

The same logic will apply to your logo design. Have a business related to nature or organic products? Use green as your hero’s main color palette. Want to portray a fiery and exciting identity? Use red.

Color can also reinforce an emotion or personality. This is according to color psychology, where it is believed that people tend to associate a specific emotion or perception with a color. For example, yellow is happy and cheerful, blue is calm and wise, while pink is nurturing and charming. 

See? Color is not just for aesthetics, it can help you reinforce your hero’s personality and your brand identity as well. 

Choose your color palette carefully. If you need more advice, feel free to refer to our articles, such as The Psychology of Warm vs. Cool Colors or Marketing Better With Color Psychology

Pair the right font

Font, just like color, can help you get the vibe right. 

Fonts like Komika Axis, Badaboom BB, or Ka Blam have that strong and blocky look reminiscent of comic books. Want to get that anime look? Use fonts like Manga Temple. If you want a softer or more casual look, go for rounded fonts like Kids Magazine or Bakso Sapi. 

If you want to use default fonts like Arial or Helvetica, you can do so as well. Just consider the different vibes of sans-serif fonts vs serif fonts before using one. For instance, sans-serif fonts are better for a casual or modern look, while serif fonts are better for more traditional or intricate designs. 

Create Your Hero Logo Today

There you have it! Which was your favorite design?

If you are now full of ideas for your hero logo, feel free to hop on to our AI logo generator or other related logo maker tools like guardian logos or warrior logos to get started. 

You can also check out our business name generator if you still don’t have a catchy or heroic name for your business. We’ll be sure to give you a cool name, so feel free to check it out!

Faviola Publico is an SEO Content Writer specializing in branding and digital marketing strategies. Outside of work, she enjoys reading slice-of-life novels and watching any mystery thriller-themed series.

Original Artwork by Khim John Blazo

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