60 Baby Logos for Childcare Brands
Baby brands are involved with toys, feeding accessories, wipes, disposable diapers, and body care products, among others. Making the perfect baby logo is a crucial part of building any business.
The right visual identity allows brands to attract their target customers and keep them as well. It is what helps a brand grow awareness.
Learn how to create a baby brand logo by watching this quick guide:
To amp up your branding, we gathered up children and childcare logo ideas to inspire you. This list will contain the following designs:
The perfect brand mark allows you to complete the brand image you’ve pictured in your head. Find out how you can design one by scrolling through this roundup of inspiration.
One of the guiding principles of logo design is simplicity. Text-based logos certainly live up to that. Without using drawings as the focal point of the design, these symbols directly communicate your brand name.
There are two types of text logos known as wordmark and lettermark logos. Wordmark designs spell out the entire name of the brand, while lettermark symbols only spell out the brand initials.
Fonts let you put a creative spin on each logo. Serif fonts are great for companies that want to appear more serious and traditional than other brands. While laidback and modern brands can benefit from san serif fonts.
The type and design of your typography also help shape the way people perceive your identity.
Pro tip: Use unique colors
Before you start conceptualizing your logo, make sure to check what colors your competitors are using. Try to stay away from using the same colors as them. This is to prevent your audiences from confusing your visual identity as your competitors. Experiment with different combinations and shades in the color wheel to see what works best for your company.
There are a lot of businesses out there with a baby illustration in its logos. Take a look at creative ways you can do that as well. Drawings of infants are simple and easily understood by consumers. They can communicate a message without the use of words.
When choosing a drawing for your design, choose one that is simple. Don’t add too many intricate details as this will make your design challenging to use on different applications. Generally, you want to get an illustration logo that is simple yet communicative.
Pro tip: Try the five-second test
Gauge how usable your logo is by asking someone to look at your design for five seconds. Afterward, you can ask them how they interpreted the message of your logo. Did they understand that your logo is for baby wear or for baby safety? You can also ask them how memorable the logo is and what impression it made on them. You can run this usability test on your business partners or even your friends and family.
Children and babies love adorable things. Rarely do we see childcare items with skulls and edgy designs on them, right? Animal illustrations are perfect for brands that want to create a welcoming identity in the market. These logos are liked by both parents and children alike.
Plus, animals may add symbolism to your logo and give it depth. People associate different traits to the members of the animal kingdom. Animals like owls are seen as wise, while bears are perceived as protective.
Babies and young children are drawn to bright colors such as red, blue, and yellow. This logo by designer Kristina Mendigo makes use of the said colors wisely. The logo is eye-catching without looking oversaturated.
If you feel the need to add text to your emblem, you can use fonts like KiriFont, Lilita One, Lalezar, Pequena, Spellbound, and more.
Historically, storks have been a symbol closely related to childbirth and babies. They stand as this symbol for Greek, Egyptian, and even Norse mythology. Storks are said to deliver babies to expecting parents. Today, you can use these adorable creatures into your childcare logo. As a traditional symbol in culture, you can let people can instantly know that your products are related to babies. Expect to see birds in other infant related graphics.
Branding is important for any brand, including baby products and services. Even industry key players like P&G, Johnson & Johnson, and more constantly put an effort to evolve their brand into something relevant. With 130 million babies being born annually, the call for effective branding rings louder than ever.
Baby products benefit from being featured in mommy blogs, magazines, and social media. Once your brand is present in these channels, make sure that you present yourself in a consistent and visually appealing manner. To do this, make sure you have a well-designed logo that can stand as the face of your brand.
One way you can do this is to work with different professional designers through a logo design contest. Or as an alternative, you can create one yourself.
BrandCrowd’s baby logo maker makes it fuss-free for any design newbie to create a logo in minutes. Without the need for experience, your brand can have a memorable logo. Give it a try today.