Crayola Logo History
Remember the excitement of opening a fresh box of crayons? That familiar waxy scent, the rainbow of colors neatly lined up, and the endless possibilities of what you could create?
For many of us, Crayola was a huge part of childhood—whether we were doodling at home, coloring in school, or proudly showing off our masterpieces on the fridge.
But beyond the crayons themselves, there’s something else just as recognizable: the Crayola logo. It’s been around for generations, evolving over time while still holding onto that playful, creative spirit we all know and love.
With the brand bringing back eight fan favorites and retired colors, we thought now’s a good time to take a fun trip down memory lane and explore the colorful world of this famous crayons logo!
Crayola: Brief Overview
Crayola is one of those brands that instantly sparks childhood memories. Known for its iconic crayons, markers, and art supplies, Crayola has been inspiring creativity for generations. Founded in 1885 by Binney & Smith, the company initially specialized in industrial pigments before introducing its first box of crayons in 1903.
Since then, Crayola has become a household name, dedicated to helping kids (and adults!) express themselves through color.
With a mission to unleash creativity and make art accessible to everyone, Crayola continues to evolve—offering everything from washable markers to digital art tools.
Crayola’s most famous product is, without a doubt, its crayons. The very first box, introduced in 1903, contained just eight colors. Over the years, Crayola has continuously expanded its selection, offering sets with 24, 64, and even 120 colors.
If that’s not enough, the Crayola Ultimate Crayon Collection boasts 152 shades, complete with a built-in sharpener!
While crayons and its colorful logo made Crayola famous, the brand offers much more:
- Markers: From classic to ultra-washable, available in bold and pastel shades.
- Colored Pencils: Perfect for shading and blending, with sets ranging from 12 to 100 colors.
- Paints: Washable watercolors, tempera, and acrylic options for young artists.
- Modeling Compounds: Like Crayola Model Magic, a soft and lightweight alternative to clay.
- Digital Art Tools: Interactive apps and light boards that bring drawings to life.
Crayola Logo History
You can check out Crayola’s timeline here.
And now, let’s examine how it has changed throughout the years:
1903-1925
Crayola has existed since 1885, and its logo has changed significantly. In 1903, the design was super detailed, but one funny problem—the letter “C” blended into the frame, making some people think the brand was called “Rayola.” While a distinct letter C logo would have been a great choice, spelling out their brand name was certainly a good foundation for future iterations.
Even though the logo has evolved, Crayola still keeps this vintage design as a nod to its history!
1925-1935
In 1925, Crayola refreshed its logo while keeping its classic style.
The background became a brighter orange, and the green got a little bolder, making the design pop with stronger contrast. This vibrant look stuck around for the next ten years, keeping Crayola’s identity bold and recognizable.
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1935-1948
By 1935, Crayola went for a cleaner, more modern look. The new logo featured bold, yellow uppercase letters in a sturdy serif font set against a solid green rectangle.
While the design was more straightforward, it kept the familiar green-and-yellow color scheme from the previous version, ensuring Crayola remained instantly recognizable.
1948-1956
In 1948, Crayola brightened its logo with bolder colors and stronger contrast. The lettering got a modern upgrade, switching to a sleek, narrow font with a futuristic touch.
The arched yellow text set against a solid green background gave Crayola a fresh look that stuck around for eight years.
1956-1966
In 1956, Crayola updated its logo again, refining the letter shapes and giving them a more extended look.
This time, the color palette turned boldly—purple lettering arched across a smooth orange background. The new design added a fresh and playful vibe, reflecting Crayola’s growing identity as a creative staple.
1966-1984
Crayola embraced a minimalist approach in 1966, introducing a sleek, no-frills logo. The design featured a black title-case inscription in a classic sans-serif font, set against a plain white background.
This simple yet modern look represented the brand with no decorative elements until the mid-1980s.
1984-2002
In 1984, Crayola once again evolved and went for a bold and simple look. They used a strong black font called Futura Bold, making the logo easy to read on any surface. This clean and modern design kept the brand looking sharp for years!
2002-2006
The logo took on a more artistic and lively feel, featuring a deep green wordmark with a subtle gradient for extra depth. A colorful rainbow stroke was added below to highlight the brand’s creative spirit, making the design more vibrant and playful.
Later, the brand moved away from its playful, round letters and adopted a bolder, more structured typeface with varying stroke thickness. While the yellow background and soft shading remained, the green became noticeably darker, giving the logo a more mature and sophisticated feel.
2006-Today
In 2006, Crayola refreshed its logo once again. This version returned to the classic yellow and green theme, featuring an arched wordmark on a dark yellow banner with a thin green outline.
It closely resembled the secondary version of the 1997 logo but was likely introduced to modernize the brand while still honoring its pre-1996 designs.
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Take a look at some of the colorful logos you could customize:
Drawing Nursery Crayon by Design
Kindergarten Castle Pencil Crayon by Design
Creative Colorful Crayon by Design
Kindergarten School Learning by Design
Pencil Crayon Nursery by BrandCrowd
Drawing Nursery Crayon by BrandCrowd
Nursery Crayon Learning by BrandCrowd
Learning Crayon Puzzle by BrandCrowd
Design Your Crayon Logo Today
Creating your own crayon logo is a fun way to express your brand’s creativity and uniqueness. With the right colors, fonts, and design elements, you can make a logo that stands out and captures your brand’s spirit.
Start designing today and bring your vision to life with BrandCrowd today!
