Create The Perfect Name For Your Business

Branding is a major factor in the development of your business. It includes everything your customers think about your company. And as your company’s name is the first element they’ll see and judge, the name you choose is paramount. Looking for a fantastic name and logo design for your business? Finding a great company name can be challenging. In this article, we share some tips on creating the perfect company name that is catchy and communicates what your business does. It will help you start great branding!

Identify Emotions

Your business name needs to be appealing to your customers. What image do you want to communicate to them? Depending on the type of industry, your business name needs to evoke specific emotions that will help to generate a sense of bonding. For instance, a gaming business name might need to evoke a competitive spirit, hence, the Battle Royale and Clash Of Clans sort of names. Create a name that helps you and your customers harness these emotions to get a loyal clientele.

Keep It Simple

If you choose a complicated name, it will probably be unique and rank at the top of the Google search results, but maybe quickly forgotten. Choose a name a bit descriptive (related to your product or service) but not generic. Stand out from the competition, be creative but make sure people can easily pronounce and spell it. Don’t be too specific with a name that includes your products or services as your offer might change one day.

Create A-List

Ask your colleagues and relatives to help you gather all the words that come to mind for your company’s name. Consider words that convey your company’s product or service, your industry, and the feelings you associate with it. Make sure the name will not be misunderstood.

Do Some Research

Look for issues that may arise from using the names of your list. Once you’ve decided on a name, make sure:
– the name is not already in use and protected by trademark. You want a unique name that is not similar to your competitors.
– you can obtain a website with the name of your company. Do a domain name check and find one that is easy to remember.

Validate Your Brand Name And Claim It

Get opinions and ideas from relatives, team, and customers! Test your company names on the market. Use email, newsletter, or Facebook to ask customers and people in your industry how they feel about each name.

Ensure you have exclusive use of your name by registering your business name as a trademark.

We hope the above tips have got you ready to create or validate your company name!

Found The Perfect Name? Create The Perfect Logo Design!

Once you get the name, create your own business logo design online on BrandCrowd’s business logo maker. The tool is really easy to use and give you plenty of options to customise the logo just the way you want it. Mix and match the colours, fonts and shapes to our pre-made logo and you’ll have the perfect logo in no time!

Find more tips and inspiration in our blog articles:
– 3 Tips To Create Your Company Logo,
– 5 Expert Tips on Creating the Perfect Name for Your Business,
– How Color Theory Impacts Emotion In Design And Marketing,
– How Crowdsourcing Your Logo Helps Discover What You Actually Want,
– How to Create a Color Palette That Reflects Your Business,
– How To Ensure Your Branding Is Right For Your Target Market,
– 5 Reasons Why Your Logo Should Speak About Your Brand,
– and business logo design gallery page on DesignCrowd.

Start your business logo design project now and attract customers!