63 Essential Symbol Logo Ideas
Use a symbol logo if you are a brand considering expanding your business but don’t know where to start visually. They’re a great way to connect your mother brand to the sister one to help build brand consistency.
Learn what counts as a good symbol logo for your business and find the perfect idea for logo design below.
What Counts as a Symbol Logo?
Admittedly, the terms logo and symbol are related, but it boils down to usage. Individually, a logo may have a symbol, but it can’t be a logo unless stated.
Often, the image paired with your business logo is the symbol that represents your brand which in turn makes it a logo. But in other cases, a mark in this context can be called a pictorial logo.
These logos use illustrations or shapes that allow your business to shine amidst the saturated industry. But to be more specific, symbol logos are inanimate objects like Nike’s swoosh to the literal fruit that represents Apple.
As long as the symbol is easily recognizable and associated with your business, it works as a logo. Aside from that, an abstract design could also be called symbols because the shapes represent real-life items. But which symbol logo is the best for your business?
Let’s take a peek at the ideas below to help you decide.
63 Symbol Logos for Sister Brands
Now that we’ve established that a logo could be a symbol and vice versa, still dependent on intention, you should use this design because it makes your sister businesses easily distinguishable.
As a business, at some point, you’ll think about expanding it and how to incorporate new products. Often, a sister or daughter company is created independently from you but collaborates with you.
For a clearer view, do you know what Vans and Timberland have in common? A parent company.
Do you know who? It’s VF Corporation, and both shoe brands created a joint collaboration last year, with Timberland boots incorporating the VANS logo into them.
Both brands incorporate the old and new font styles of VF Corporation, with VANS having the new one and Timberland having the old typography.
Notable, isn’t it? Give new life to your family branding with the symbol logo ideas below. We narrowed them down into four categories to help you better decide.
Animal Logos
As a business, you want your target market to know your values and what you strive to become as you serve them—an excellent visual for that animal logo idea.
Each wildlife represents your brand’s specific characteristics, from the typical courageous lion and pure dove to the diligent ant and brave alligator.
These animals become the symbol that pushes your business to the top of the industry and spearheads change. Create the perfect animal logo that becomes the symbol that your market remembers with the templates below.

2 Fish in the Sea – Symbolic logo design by David Ganny



Bold, Design Adult Logo Design by Adsonix

Bold, Snake Healthcare Logo Design by GLDesigns

Colorful, Branding Logo Design by ThiagoB

Dog Animal Shelter by Jhannel_DC

Elegant, Artistic Wellness Logo Design by design.picnic

Elegant, Peaceful Retail Logo Design by nikkiblue

Engineering Consultant Logo Design by YMZ_Design

Final lamb logo by Gert van Duinen

Gradient Platypus Animal by spayro

Lion / Heart / Fingerprint by Alfrey Davilla | vaneltia

Logo, Branding, Mark, Symbol, Modern, Logos by Anano Martsvaladze

Masculine, Example Logo Design by iamrady

Pet Animal House by chavalenzuela

Private Logo Design by Arham Hidayat

Running Rabbit by Alfrey Davilla | vaneltia

Tiny Owl by Anano Martsvaladze

Lettermark Logos
Next on the list, we have lettermark logo ideas. Why are word-based logos on the list? Because it’s the presentation that matters.
Your business initials are formed using line art or abstract design that imitates the feel of the letter but shows what you are selling and offering your market.
For example, you’re a tech company looking to use your business initials. You can have lines look like a circuit board or signal to make up the letters and create your unique look.
Find the perfect symbol in the form of a lettermark logo below.


Abstract Startup Letter W by BryAd

AG letter monogram logo by Jayanta Kumar Roy


Bold, Online Store Logo Design by Muhammad Rizky Kaira

Colorful, Text Logo Design by Blessing Angel

Food Logo Design by Flint Stone

Elegant Crown Letter G by RainDraft

Letter W + Wave by Anano Martsvaladze

Logo, Branding, Mark, Symbol, Modern, lettermark, Logos by Anano Martsvaladze

Logo, Branding, Mark, Symbol, Modern, Minimal, Logos by Anano Martsvaladze


Luxurious Letter J Crown by Dessy

Modern, Cool Construction Company Logo Design by Grapi

Modern, Face Logo Design by ZETA


Origami Letter M by SimplePixelSL

Professional, Trade Shipping/maritime Logo Design by TerryBogard


X Letter logo design by Md Rasel

Yellow Gold Lettermark by brandcrowd
Shape Logos
Lastly, we have shape-inspired logo ideas to symbolize your business. Like lettermarks, you can also have an abstract design in the form of various shapes like squares and circles, making the overall design of your business.
Take a peek at Google and Microsoft. Google’s Suit uses shapes to show what type of service the user uses, like Google Meet or Calendar.
For Microsoft, it’s the literal representation of the brand with an actual window, their software, in gradient blues and four panels. Check out our top picks for shape logos to symbolize your business below.

Abstract Butterfly Shape by LogoBrainstorm

Abstract Colorful Logo Design | L letter by Ashraful

Abstract symbol by younique for Fireart Studio


Bold, Plant cannabis Logo Design by Sibyle

Colorful, Company Fintech Logo Design by JWTL

Colorful Hexagon Shape by eightyLOGOS

Elegant, High End Retail Logo Design by Anhlee


Green Digital Shape by royallogo

Minimal F Letter Symbolic Logo Concept by Shahnur Shuvo

Modern, Simple Real Estate Agent Logo Design by Indrawasih

Modern, Powerful Logo Design by ecorokerz

Modern, Violet Logo Design by ecorokerz

Modern Window Letter L by royallogo

Playful, Business Logo Design by ThiagoB



Upmarket, Safety Logo Design by groomfox


White Geometric Shape by royallogo
Design Your Symbol Logo Today!
Ready to reinvent your logo design with symbols? Grab the opportunity and revamp your logo design today.
Don’t forget to incorporate it into your videos, TikTok posts, or letterheads for better brand consistency. Design your symbol logo and start linking your expanded branches today.